Dexway by CAE runs successful operations from the US, Europe, and LATAM since 1981. For starters, Rosetta Stone is a company operating mainly in the United States since 1992. While Dexway and Rosetta Stone are both language training solutions with similar foundational features such as multiple CEFR levels, diverse language catalog, and mobile responsiveness and capabilities, what one has and what the other lacks is what sets them apart. As a result, there are better language learning solutions out there with enhanced capabilities not supported by Rosetta, like Dexway Language Innovation Solutions, for the same or lower costs. This happened because Rosetta Stone spends most of it’s funding and budget on marketing and advertisements rather than in research and innovation of language solutions.

Rosetta Stone in itself is a good product and no one can argue that, but what can be argued is that since it’s release, other language training products have emerged in the market products with higher quality content and user-friendly capabilities that surpass those offered by Rosetta Stone. But is it still really the best on the market or have consumers closed their eyes to other products because they’ve become accustomed the brand? Research will show the latter to be true. The language learning program has been around for years and years and has long reigned as the number one language training solution on the market. Sometimes products become popular not because of their functionality and usefulness but because of brand name and how they are presented.

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